Meet Toni - Toni Julian

Welcome to Soul Potential

Maybe you arrived here out of curiosity. Maybe it was a nudge from your intuition. Either way—I’m honored you’re here.

If you’re someone who’s seeking deeper purpose, greater vitality, or meaningful impact—whether for yourself, your team, or your organization—then you’ve landed in the right place. I believe we’ve crossed paths for a reason.

Conscious Intelligence: The Superpower of Our Time

My work is rooted in what I call conscious intelligence—a powerful synergy of science, intuition, energetic awareness, and emerging technologies. It’s the next frontier of leadership, wellness, and personal evolution.

Whether I’m working with individuals or organizations, I help people tap into this innate intelligence to:

This isn’t self-help. It’s soul expansion—made practical, accessible, and actionable.

Credentials & Experience

With nearly 20 years of experience and thousands of lives touched, my path has taken me from creative entrepreneur to food scientist, from bodybuilder to medical intuitive, and from business owner to bestselling author and corporate speaker.

Founder & CEO of Soul Potential Institute
Keynote speaker for Fortune 500 companies, universities, and nonprofits
Creator of the 3-2-1 Nutritional Method featured in my book Sacred Eating
Formulator of a wellness food line sold nationally (now acquired and thriving)
Former marketing executive and founder of 7 businesses
Energy practitioner, sound healer, intuitive guide, and spiritual teacher
Longtime advocate and benefactor for underserved youth

This isn’t self-help. It’s soul expansion—made practical, accessible, and actionable.

The Heart Behind the Work

After surviving trauma, illness, abandonment, and personal loss, I discovered that true power comes from within. I’ve lived through some of life’s most intense challenges and emerged with deep compassion, resilience, and a commitment to help others heal and rise.

I believe in:

✨ Sacred self-care as a gateway to peak performance
✨ Authenticity as the foundation of true leadership
✨ Inclusivity, unity, and respect for all beings
✨ Making people feel safe, seen, and inspired
✨ Bringing joy, laughter, and presence into every space I hold

I also believe in decorating cupcakes for fun, snuggling my dog Zoey, and lifting weights like a badass grandma. Life’s meant to be both meaningful and playful.

Let’s Journey Together

Whether you’re looking to elevate your team, grow your leadership impact, heal through wellness, or simply reconnect with your purpose—I’m here to support your transformation.

Let’s explore what’s possible—together.

With love,
Toni Julian
Founder, Soul Potential Institute

My Mission

I’m here to help people and organizations evolve consciously—so we can create a more compassionate, sustainable, and connected world.

When we align with who we really are, we naturally lead with more empathy, purpose, and power. When we care for our well-being, we elevate our contributions. This is the new paradigm of success—one where soul and strategy walk hand-in-hand.